Managing Your Products

Search, filter, bulk edit, and manage your entire product catalog from one central dashboard. Master the WISEPIM product page for faster daily workflows.

The Products page is your command center for the whole catalog. From here you can search, filter, edit, enrich, import, and export, all without leaving the page.

Your view preferences (columns, filters, sorting, page size) save automatically. Your workspace stays exactly how you left it.

Page layout

The Products page has three zones:

Zone	Location	What it does
Display controls	Top left	Controls what you see: search, filters, columns, layouts, language
Actions	Top right	Acts on products: create, import, export, bulk edit, enrich (translation is a mode inside Enrich)
Selection & pagination	Bottom	Select products, move between pages, set rows per page and row height

Display controls

The left side of the toolbar controls how your product data is displayed.

Search & Filter

Find products instantly with search, or build advanced filters with 40+ fields and save them as presets.

Customize Your View

Choose which columns to show, reorder them, and save layout templates for different workflows.

If your project has multiple locales configured, a language selector also appears in the toolbar to switch which language’s content is displayed.

Choose which fields you search

By default the search box looks across all fields. If that returns too much noise, click Search in next to the search box and pick the fields you want. Fields are grouped into Identifiers, Content, Metadata, Commercial, and Other. Use Select all to search everything again, or Only on a single field to narrow the search to just that one. The placeholder text updates to show what you are currently searching.

Two extra options sit in the same popover:

Option	What it does
Fuzzy matching	Matches similar terms, not just exact matches. Handy when you are not sure how a name is spelled.
Collapse variants	Groups variant matches under their parent product, so one product family takes one row instead of twenty.

SKU and EAN are matched exactly, because a partial match on an identifier is almost never what you want. The text fields (name, brand, supplier, description, meta title, meta description) match on parts of words, and fuzzy matching loosens them further.

Saved searches

Found a view you keep coming back to? Click Saved in the toolbar and save it. A saved search stores your filters and the text in the search box, so it recreates the exact list you were looking at. Give it a name, and it appears in the Saved searches popover for one-click access. Delete one from the same popover.

Saved searches and saved filter sets are stored on the server, not in your browser. They follow you to any device you sign in on, so the view you built on your laptop is waiting for you on your desktop.

Actions

The right side of the toolbar is where you take action on your products.

Create Products

Add new products manually with smart defaults and template-driven fields.

Import Products

Bring products in from Excel, CSV, Shopify, WooCommerce, Magento, and more.

Export Products

Push your product data to connected platforms or download as a file.

Bulk Edit

Make changes to hundreds of products at once: prices, categories, text, and more.

Enrich with AI

Improve product descriptions, titles, and SEO fields using AI prompts. Translation is built in as one of the enrich modes.

There is no separate Translate button in the toolbar. To translate products, open Enrich and pick the translation mode. See Translating products for the full walkthrough.

Enrichment results now land in the table live. When a product finishes, its new content appears in the row on its own. No refresh, no reloading the page.

Working with products

Selecting products

Click the checkbox next to any product to select it. You can also:

• Select all on the current page using the header checkbox
• Select all products across all pages using the banner that appears after selecting the current page

Selecting everything across all pages acts on every product that matches your current filters, not just the rows you can see.

The selection counter at the bottom right shows how many products are selected. Once you have a selection, the bulk action buttons in the toolbar become active.

Previewing and editing

Each product row has action buttons on the right:

• Eye icon: opens a read-only preview with product details and navigation to adjacent products
• Pencil icon: opens the quick edit modal for the most-used fields, without leaving your product list
• ⋮ (three-dots) menu: opens the row action menu (see below)

To open the full product editor with a tab for every field, use the ⋮ menu and choose Edit. There’s no separate “click the name” shortcut.

Quick edit does not auto-save. Make your changes, then click Save Changes. Once saved, your updates are visible to other team members in real-time.

Row action menu

The ⋮ (three-dots) menu on each row holds the per-product actions:

Action	What it does
Mark Reviewed / Unreviewed	Flips the product’s review status in one click
Edit	Opens the full product editor
Test prompt	Opens Prompt Lab with this product loaded, so you can try an AI prompt on it
Delete	Removes the product (with confirmation)

If your project uses a multi-stage product lifecycle, the Mark Reviewed / Unreviewed toggle is replaced by a stage selector so you can move the product through your custom stages instead.

Reviewing products

The Reviewed flag marks a product as checked and ready. It’s more than a label: review status can gate exports, so unreviewed products can be held back until someone has signed off. That makes “Reviewed” a useful filter for finding work that still needs attention, and a safe gate before you push data to a live store.

Change a product’s review status from the ⋮ menu (Mark Reviewed/Unreviewed), the preview modal, or quick edit. You can also update it in bulk via Bulk Edit > Update Status.

The review status chip is display-only, you can’t click it to toggle. The review/status column also isn’t shown by default; add it from Customize Your View if you want it in the table.

Quality score

The Quality Score column gives each product an at-a-glance grade for how complete and well-optimized its data is (descriptions, images, attributes, SEO, and more). Sort by it to surface your weakest products first, then fix them with quick edit or AI enrichment. A rising quality score means cleaner listings and better-performing product pages.

Operation history

Bulk changes are fast, which also means a wrong one lands fast. Operation history is your safety net: it lists your recent bulk changes and lets you undo any of them in one click.

Open the Command Menu with ⌘K (or Ctrl+K) and search for History.

Operation history currently lives in the Command Menu only. There is no toolbar button for it.

Each entry shows how many products it touched, when it ran, and who ran it, plus a chip for what kind of change it was:

Kind	What it covers
Bulk action	A change made from Bulk Edit
AI enrichment	Content written by AI enrichment
Import	Products created or updated by an import
Single edit	A change you made to one product

From any entry you can:

• View changes to see a field-level diff of exactly what changed, old value next to new value
• Undo to roll the whole operation back
• Redo to put it back if you undid it by mistake

An entry you have rolled back is marked Undone, so the list always tells you the current state.

An operation can only be undone as a group while the products are untouched. If some of those products changed after the operation ran, WISEPIM tells you how many diverged and blocks the group undo, rather than quietly overwriting newer work.

Operation history and undo are a paid-plan feature. On the free plan you can see the entry point but not roll changes back.

Workflow examples

Review new imports

1. Filter by Status = Unreviewed
2. Use the preview (eye icon) to browse through products
3. Enrich products that need better descriptions
4. Mark products as Reviewed when done

Prepare for a new market

1. Filter by Translation status = Not translated
2. Select all matching products
3. Translate into your target languages
4. Review translations using the Language Comparison view

Seasonal price update

1. Filter by category (e.g., “Summer Collection”)
2. Select all matching products
3. Bulk Edit > Change Price to apply a percentage discount
4. Export the updated products to your webshop

Clean up imported data

1. Filter for products with empty descriptions
2. Run AI Enrichment on the selection
3. Bulk Edit > Trim Whitespace to clean up formatting
4. Bulk Edit > Standardize Case on product names

If you repeat the same steps often, you can probably automate them. See Automations to build workflows that run on their own.

Related

Filtering products

Build advanced filters and save them as presets for daily work.

Editing products

Open a product and edit every field in the full editor.

Bulk editing

Change prices, text, and categories across hundreds of products at once.

Command Menu

Search, select, and run product actions with your keyboard.