Exporting Products

Push enriched product data to your store or marketplaces, or download CSV or Excel. Pick exact columns and languages and send only what changed.

You’ve imported your products, enriched them with AI, and now they’re ready to go to work. Exporting sends your improved product data wherever it needs to be: back to your store, out to a marketplace, into a data platform, across to another project, or down to your computer as a file.

The payoff of a good export is simple: your channels show accurate, complete product data without you editing each platform by hand.

Export destinations

• Files: CSV or Excel, to download for backup, migration, or use in another tool.
• E-commerce platforms: any connected integration that supports export, for example Shopify, WooCommerce, Magento, Lightspeed, Lightspeed E-Series (Ecwid), and CCV Shop.
• Marketplaces and shopping: Google Merchant Center (Google Shopping), and more as you connect them.
• Data platforms: Databricks, to push product data into your analytics stack.
• Another project: copy selected products straight into one of your other WISEPIM projects.

File exports are always available. Every other destination shows up automatically once you connect the matching integration. Set yours up on the Integrations page first.

Export or feed? Exporting is a one-off push: you choose products and a destination, and the data goes out once. If a channel should pull your catalog continuously - Google Shopping, Meta, Bol.com, or a wholesaler expecting BMEcat - create a hosted feed in Feed Hub instead. The feed gets a URL the channel fetches on its own schedule, so you never repeat the export by hand.

Choose what to export

You decide which products go, in the same way you work on the Products page:

Method	How
Selected products	Check the boxes next to specific products, then click Export
Filtered products	Filter your catalog, then export everything that matches
All products	Select nothing, and the export covers your whole catalog

Shape the export

The export modal is more than a download button. These options control exactly what lands in the export, which is the difference between a messy dump and a channel-ready file.

Option	What it does
Export templates	Save a destination plus its column and language setup as a named template, then reuse it in one click. Build “Shopify export” or “Price list” once and never reconfigure it.
Columns	For CSV and Excel, pick exactly which fields to include and in what order. Send only what the receiving system needs.
Languages	Choose which language columns to export. Send one market its language, or everything at once.
Units of measure	Decide how unit values appear: value and unit together (100 mm), in separate columns, or value only. See Units of measure.
Skip unchanged	On by default for platform exports. Products that haven’t changed since the last export to that platform are skipped, so syncs are faster and you don’t touch listings that don’t need it.

Save an export template for every recurring job. The next monthly price update or channel sync becomes a single click with the right columns, languages, and settings already chosen.

Check this if you use pricing rules. When Pricing & Margins rules are active, the prices in your export are not always the prices stored in WISEPIM. Your rules add the markup or margin at export time, per channel. Your stored prices stay exactly as they are. So if an exported price surprises you, look at your pricing rules before you go hunting through product data.

Export to a platform

1. Select your products

   On the Products page, select products or apply a filter.

2. Click Export

   Open the Export button in the toolbar.

3. Pick a destination and options

   Choose the platform (only connected integrations are shown), then set the columns, languages, and skip-unchanged option, or load a saved template.

4. Start the export

   WISEPIM prepares your data, connects to the platform, and pushes it over in the background.

Exports run as background jobs. You don’t wait on the page: WISEPIM hands the export to the Process Tracker, where you can watch progress and see the result. You get a notification when it finishes. Started the wrong export? Open the task and click Stop.

Export to another project

Sometimes the destination is another one of your own catalogs: a second brand, a market copy, or a client project. Exporting to a project copies the selected products straight across, with no file in between.

1. Select the products

   On the Products page, select products or apply a filter, then click Export.

2. Choose Another project

   Pick the project you want the products copied into.

3. Start the copy

   The copy runs in the background. Products are matched by SKU, so a product that already exists in the target project is updated rather than duplicated.

Want to see the differences between two catalogs before you copy anything? Use Compare two projects to reconcile them by SKU field by field first.

Export to a file

Need your data as a file, for a backup, a migration, or another tool?

1. Click Export, then choose CSV or Excel

   Pick the format you want.

2. Choose columns and languages

   Select exactly which fields and languages to include, or apply a saved template.

3. Generate the file

   The export runs and the file is ready to download. Larger catalogs generate as a background job in the Process Tracker, so give big files a moment.

• CSV: universal, works with everything. UTF-8 encoded for international characters.
• Excel: a formatted spreadsheet with proper column types, ready for analysis or sharing.

How long does it take?

File exports are fast because there’s no platform rate limiting. Platform exports depend on how quickly the target accepts requests, and each platform throttles differently.

Catalog size	File export	Platform export
Under 100 products	A few seconds	Under a minute
100–1,000 products	Under a minute	5–15 minutes
1,000–10,000 products	A few minutes	15 minutes – 1 hour
10,000–50,000 products	A few minutes	1–4 hours

Turn on Skip unchanged for routine platform syncs. After the first full export, later runs only send the products that actually changed, which is far faster than re-sending the whole catalog.

After exporting

1. Verify on your platform: log into your store and spot-check a few products.
2. Check your storefront: make sure products display correctly to customers.
3. Review categories: confirm category assignments carried over.

Troubleshooting

Export won't start

• Check that your integration is connected on the Integrations page.
• Re-test the connection. API credentials may have expired.
• Confirm your API user has write permissions.

Nothing was sent (everything skipped)

• With Skip unchanged on, products that haven’t changed since the last export are skipped on purpose. Turn it off to force a full re-export, for example after changing the channel’s settings.

Platform-specific issues

• Shopify: check API permissions and rate limits.
• WooCommerce: confirm the REST API is enabled with write access.
• Magento: confirm your API user can create and update products.

File download won't work

• Check your browser’s download settings and popup blocker.
• For large catalogs, wait a moment. The file generates as a background job first, then downloads.

Export is slow

Large catalogs and platform rate limits slow things down. For very large exports, split them by category or filter, and turn on Skip unchanged for repeat runs.

Related

Importing products

Bring products into WISEPIM from a file or a connected platform.

Enriching products

Improve titles, descriptions, and attributes with AI before you export.

Integrations

Connect a platform so you can export directly to your store.

Feed Hub

Hosted feeds that channels fetch automatically - the recurring counterpart to a one-off export.

Process Tracker

Watch the status of running exports and other background jobs.

Publish your first catalog

The final step of the first-catalog series: getting enriched products live.